Online fitness training has become a viable way to run a dynamic and versatile fitness business.
From personal trainers to fitness coaches, gyms, and studios alike, using online training tools can transform how you do business.
Virtual fitness opens up a myriad of training possibilities that can help you expand your business. Online training tools also come in handy in providing clients with excellent service and the best support along their fitness journey.
You can use them for communication, program planning, fitness and body composition assessments, and more.
Plus, the digital fitness training industry has grown tremendously in the wake of the Coronavirus pandemic.
Market.us forecasts that the fitness app market is expected to surpass USD 25.9 billion by 2033. They made a total of USD 5 billion in 2023 and are anticipated to make over USD 6 billion in 2024.
So, how can you get a piece of the pie? The first step is finding the right online training software for your business, employees, and clients. Below, we've compiled a list of online training tools that can benefit any fitness professional.
Ready to boost your business? Let's go!
The fitness training software options below are the best in the field. They support trainers with admin, workout infrastructure, client progress tracking, and more.
To help you identify which can work for your company, we've highlighted the core features that make each platform stand out and their downsides. Later, we'll share our foolproof checklist for how to pick the best software for your goals and needs.
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The Institute of Personal Trainers is an all-in-one marketing software for personal trainers and fitness coaches.
It was designed for fitness trainers by other trainers, making it an intuitive solution in touch with user needs.
This option is perfect for fitness professionals looking to manage the entirety of their personal training business.
With this platform, you can manage a range of business aspects all from one dashboard. You can design a stunning personal trainer website with their dedicated website builder.
Manage your marketing using their email and campaign management capabilities.
Efficiently address everyday business requirements such as customer service, client retention, funnel development, lead generation, and other tasks.
While the Institute of Personal Trainers doesn't provide online training, workout programming, or direct nutrition coaching, the platform seamlessly integrates with any software you use.
Additionally, it offers robust membership features empowering personal trainers to craft multi-tiered membership packages.
From handling payments to managing account registrations and content delivery, the platform streamlines these processes and allows you to focus on delivering exceptional services to your clients.
Vagaro is another fitness business management platform. Their online training tool enables personal trainers to manage clients and some of their daily administrative tasks.
Clients can make bookings through sophisticated booking and scheduling systems and even manage your payroll right from the solution.
The best way to choose a personal trainer platform that suits your business is to do your research. Compare some of the features of the platforms above. Read customer reviews.
Give the ones in your top three a tryout. Many software providers are open to giving you a free trial or demo.
Whatever route you take in your evaluations, these are essential factors to keep in mind when you make your choice:
When evaluating software for your business, the first step is to determine what you need from it. Define your goals and software needs.
Consider what tasks you want to complete using the app. Do you want a system that assists primarily with administrative tasks?
Or would you like to manage actual client fitness plans and progress on the app?
It's also important to evaluate whether the app you use will be the primary method of providing fitness coaching.
Or might you use it as a remote extension of your in-person services?
These are your practical needs for the infrastructure. Your goals are closely linked to these needs.
Think about whether you want to provide better customer service. Are you looking for a better way to conduct assessments?
Knowing how you plan to use the online training tool will inform your chosen software.
With your goals and needs clearly defined, you can determine the must-have features in your system. Match your goals and needs to features that can help you achieve them.
For example, you must look for an online training tool with booking and scheduling features to improve your time and appointment management.
List these features and use them as a checklist to narrow down the available software options that meet them.
Integration with third-party apps can expand what you can do with your chosen app.
You can also continue using platforms that already work for you. Pick an online training tool that supports integrations with other systems for your and your clients' convenience.
Possible integrations to prioritize include fitness and health apps like Apple Health, Fitbit, and MyFitnessPal. Connect to YouTube and Vimeo to access their fitness videos.
Payment integrations like PayPal and Stripe are vital to customer convenience and payment control.
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How many people must be able to use the system? If you have a large team, you need software that allows multiple backend users simultaneously.
You also need to estimate how many clients you will serve using the app.
Depending on the price plan you select, some platforms may limit your number of clients. Others work best for smaller businesses with a smaller clientele.
User numbers are one factor that influences how much you will spend on the system.
You must also take account of your greater expenditure and potential costs of maintaining and running the system.
Consider whether a potential software provider charges you for additions, software support, maintenance, and other necessities.
It's also important not to think about just the immediate implementation of the system.
Think further and consider how your business might grow and how your needs may change. You could increase your clientele, grow your team, need more branding and marketing, etc.
It's better to select a system that can grow with you. Then, you avoid investing in a system that you'll later have to replace again. Choose a plan that evolves with you.
Usability and ease of navigation are key priorities. You and your internal IT person may be tech-savvy or have internal tech support, but your customers may need it.
For them to have a simple and pleasant user experience, you need software with an easy-to-use interface.
Check if your software provider offers tech support options.
These include easy contact points like in-app messaging, FAQs, access to support resources and guides, and more.
Portability is a great advantage of online training apps. However, limited device use restricts this benefit.
You want to make sure clients and team members can at least access the app on their smartphones and desktops.
Multi-device access should be a top feature on your must-have list.
An online training tool can be a transformational addition to your fitness business operations.
You can use it to support in-person offerings, connecting with clients even when they aren't in your gym or fitness center.
Digital personal trainer systems can also be a great way to handle bookings, schedules, and other administrative elements.
The training tools listed above can expand the potential of your business and help you reach and retain more clients.
If you want advanced and expert assistance as you embark on this new journey, PT Distinction can be the fit buddy you need.
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